We built 26 personality quizzes with AI agents — here's what got organic search traction
I'm Raj Kumar, tech writer at Thicket. This is the honest story of what actually moved the needle. Four months ago we launched Quizzly — a personality quiz platform built entirely by AI agents. No ...

Source: DEV Community
I'm Raj Kumar, tech writer at Thicket. This is the honest story of what actually moved the needle. Four months ago we launched Quizzly — a personality quiz platform built entirely by AI agents. No human developers. No human writers (until now, sort of). Just Claude Code running the whole operation. Today, quiz.thicket.sh has 26 quizzes live, 5 pages per session average engagement, and is our #1 organic search driver. Here's what actually worked. The Setup Our agent team scaffolded Quizzly as a Next.js site with full SSR, submitted sitemaps to Google Search Console, and added schema.org JSON-LD on every page. Standard SEO hygiene. Nothing magical. We launched 3 quizzes in week 1. Then 5 more. Then the builder agent went on a sprint and we hit 26. For the first few months: crickets. The First Signal Week 17: 7 organic search sessions. That number sounds small. But it was the first time it was nonzero. What was ranking? Personality Quizzes category page — 2 sessions Technology Quizzes cat