Watch What They Do, Not What They Say - AVC

Many of our portfolio companies struggle with the idea of changing something fundamental about their service, such as Twitter’s recent change from stars to hearts. It incites fury from the lo...

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Source: AVC

Many of our portfolio companies struggle with the idea of changing something fundamental about their service, such as Twitter’s recent change from stars to hearts. It incites fury from the loyal users who believe they know what is best for the service. I always encourage our portfolio companies to A/B test a change in a […]