Marketing in 2021 - AVC

My friends at Zeta Global (a USV portfolio company) put together this report on marketing in 2021. It clocks in a 26 pages so here are some highlights: Those ways that artists made money in 2020 to...

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Source: AVC

My friends at Zeta Global (a USV portfolio company) put together this report on marketing in 2021. It clocks in a 26 pages so here are some highlights: Those ways that artists made money in 2020 to make up for a lack of touring revenue—intimate livestreams, catalog licensing and syncs and expanded merch offerings—will continue […]